"I've known Milestone for many years and have worked with them in a number of capacities at Search Engine Land, SMX and Martech," said Robbins. "Milestone has a truly powerful vision for digital marketing for location-based businesses, a strong executive team and an organizational culture driven by passion and a commitment to excellence. The pull to work with such a team and help drive the organization forward was a compelling force that drove me to make this decision."
"I have focused the largest part of my career to helping digital marketers make better decisions and succeed, this is the next chapter for me in that personal vision."
Robbins will be heading up Milestone's Centers of Excellence teams, driving cross-team collaboration on everything from strategy to website development and search. Robbins will be a critical part of the senior leadership, driving Milestone's execution strategies as it expands its portfolio of customers in Hospitality, Financial Services, Automotive, Retail and Healthcare.
"I have known Michelle for over ten years and have been hoping that we could work together some day," said Milestone President & Founder Benu Aggarwal. "Her deep experience in digital marketing will be a great asset to Milestone as she drives a unified vision of our omni channel marketing efforts". Her understanding of what digital marketers need to do to succeed is unparalleled and will help Milestone deliver a unified, omni channel digital marketing experience that brakes from traditional, silo-based approaches."
"Michelle brings a wealth of experience to the Milestone team and helps us continue to expand our vision of providing state of the art digital marketing software as well as enablement services," said Anil Aggarwal, Milestone CEO. "Michelle is already making significant contributions to our strategy and is helping us improve and expand the quality and breadth of our service offerings as we expand our customer portfolio into more verticals."
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For over 20 years, Milestone has been a leading provider of digital marketing software and services for location-based businesses. Over 2,000 companies in Hospitality, Retail, Financial Services and Automotive industries rely on Milestone to power their digital marketing strategies. Milestone has garnered over 500 awards, has been short listed 3 consecutive years for the US Search awards and won Search Engine Land's prestigious "Best overall SEO-SEM campaign" in 2018. Milestone has gained a reputation for blending outstanding digital marketing expertise with advanced technological capabilities and is one of Silicon Valley Business Journal's fastest growing companies and an Inc. 5,000 company. More information can be found at www.milestoneinternet.com or on the Milestone Blog.
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